13 Dec 2024 Game Plans: Lessons in Machine Learning from the NFL In this episode, we explore the fascinating intersection of sports… G2M Team
News 06 Dec 2024 G2M Insights Secures Patent for Predictive Analytics and Data Security Innovation We are proud to announce that G2M Insights has been… Pierre Elisseeff
28 Nov 2024 Ensuring AI Models Deliver Consistent Marketing Insights In this episode of the Insights Achieved Podcast, we… G2M Team
28 Nov 2024 Demystifying Segmentation and Clustering for Marketers In this episode of the Insights Achieved Podcast, we… G2M Team
Analytics 27 Nov 2024 Leveraging Business Analytics: Lessons from the NFL for Business Strategy In the competitive world of professional football, data-driven decision making… Taylor Stinnett
News 18 Sep 2024 G2M Insights Named a 2024 Fast 50 Company by Denver Business Journal We're thrilled to announce we've made the Denver Fast 50… Pierre Elisseeff
Analytics, Marketing Mix Modeling, Tutorials 10 Jun 2024 How to build a media mix model: A comprehensive guide You already understand at a high level what a media… Pierre Elisseeff
Analytics, Marketing Mix Modeling 20 May 2024 Media Mix Modeling is Back: A Modern Solution for Data-Driven Marketing Media mix modeling is back! With increasing data privacy concerns… Pierre Elisseeff
A/B Testing, Analytics, Clustering, Go-To-Market Strategy, Marketing Mix Modeling, Propensity 23 Apr 2024 Enterprise AI: things you should do today that actually add value There's a lot of hype today about gen AI and… Pierre Elisseeff
