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Analytics, Go-To-Market Strategy
08 May 2025

Why It’s Time to Rethink Decision-Making: Introducing Autonomous Decision Intelligence (ADI)

Pierre Elisseeff
Go-To-Market Strategy, Marketing Mix Modeling
13 Mar 2025

How Marketing Leaders Can Justify Their Budget to Finance

Pierre Elisseeff
Go-To-Market Strategy
06 Mar 2025

How to Avoid the Q4 Crunch: Sales & Marketing Leadership’s Guide to Hitting Backend-Loaded Targets

Pierre Elisseeff
Analytics
24 Feb 2025

The Science of Sales Analytics: Unlocking Performance with Data-Driven Insights

Pierre Elisseeff
Analytics
20 Feb 2025

How to Build a Data-Driven Revenue Model for Your SaaS Business

Pierre Elisseeff
Analytics, Marketing Mix Modeling
14 Feb 2025

Using Advertising Elasticity of Demand to Check Your Media Mix Model

Pierre Elisseeff
Analytics
04 Feb 2025

The Business Analytics Maturity Model: A Roadmap for Sales and Marketing Executives

Pierre Elisseeff
Marketing Mix Modeling
12 Dec 2024

G2M Insights’ media mix modeling feature is now generally available

Pierre Elisseeff
News
06 Dec 2024

G2M Insights Secures Patent for Predictive Analytics and Data Security Innovation

Pierre Elisseeff
Analytics
27 Nov 2024

Leveraging Business Analytics: Lessons from the NFL for Business Strategy

Taylor Stinnett
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    • Why It’s Time to Rethink Decision-Making: Introducing Autonomous Decision Intelligence (ADI)
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    • How to Avoid the Q4 Crunch: Sales & Marketing Leadership’s Guide to Hitting Backend-Loaded Targets
    • The Science of Sales Analytics: Unlocking Performance with Data-Driven Insights
    • How to Build a Data-Driven Revenue Model for Your SaaS Business
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