Analytics, Go-To-Market Strategy 08 May 2025 Why It’s Time to Rethink Decision-Making: Introducing Autonomous Decision Intelligence (ADI) Pierre Elisseeff
Go-To-Market Strategy, Marketing Mix Modeling 13 Mar 2025 How Marketing Leaders Can Justify Their Budget to Finance Pierre Elisseeff
Go-To-Market Strategy 06 Mar 2025 How to Avoid the Q4 Crunch: Sales & Marketing Leadership’s Guide to Hitting Backend-Loaded Targets Pierre Elisseeff
Analytics 24 Feb 2025 The Science of Sales Analytics: Unlocking Performance with Data-Driven Insights Pierre Elisseeff
Analytics 20 Feb 2025 How to Build a Data-Driven Revenue Model for Your SaaS Business A strong revenue model is the backbone of any SaaS… Pierre Elisseeff
Analytics, Marketing Mix Modeling 14 Feb 2025 Using Advertising Elasticity of Demand to Check Your Media Mix Model Media mix modeling (MMM) helps marketers optimize their ad spend… Pierre Elisseeff
04 Feb 2025 The Business Analytics Maturity Model: A Roadmap for Sales and Marketing Executives In this episode, we break down the Business Analytics Maturity… G2M Team
Analytics 04 Feb 2025 The Business Analytics Maturity Model: A Roadmap for Sales and Marketing Executives For sales and marketing executives, the ability to harness data… Pierre Elisseeff
13 Dec 2024 Game Plans: Lessons in Machine Learning from the NFL In this episode, we explore the fascinating intersection of sports… G2M Team
Marketing Mix Modeling 12 Dec 2024 G2M Insights’ media mix modeling feature is now generally available G2M Insights' media mix modeling feature is now generally available… Pierre Elisseeff
