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In this episode, we look at why so many data-rich companies have spent real money on AI pilots without changing a single resource-allocation decision. Drawing on two client conversations that sounded almost word-for-word the
same, we map the five stages organizations move through — from scattered experiments to proprietary advantage — and explain why almost everyone is stuck between stages one and two. The leap that unlocks the rest isn’t a
platform or a roadmap. It’s delivering one answer a leader will defend to their most skeptical colleague.